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Modern Methods for Business Research (Methodology for Business and Management Series)
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by George A. Marcoulides
Sales Rank: 1680194
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List Price: $55.00
$55.00
At Amazon
on 10-13-2008
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Paperback: 448 pages
Publisher: Lawrence Erlbaum; 1 edition March 1, 1998
Language: English
ISBN-10: 0805830936
ISBN-13: 978-0805830934
Product Dimensions:
8.8 x 5.9 x 1.1 inches
Shipping Weight: 1.2 pounds
Product Description
This volume introduces the latest popular methods for conducting business research. The goal of each chapter author--a leading authority in a particular subject area--is to provide an understanding of each method with a minimum of mathematical derivations. The chapters are organized within three general interrelated topics--Measurement, Decision Analysis, and Modeling.
The chapters on measurement discuss generalizability theory, latent trait and latent class models, and multi-faceted Rasch modeling. The chapters on decision analysis feature applied location theory models, data envelopment analysis, and heuristic search procedures. The chapters on modeling examine exploratory and confirmatory factor analysis, dynamic factor analysis, partial least squares and structural equation modeling, multilevel data analysis, modeling of longitudinal data by latent growth curve methods and structures, and configural models of longitudinal categorical data.
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Modern Methods for Business Research (Methodology for Business and Management Series)
Available from Amazon
Price: $55.00
Updated on 10-13-2008
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